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Ideation

ByFrank.H 2022-08-222022-08-23

We moved into a new home in St. George UT, and Outback there, out in my backyard we have a horse pasture. Only problem is I don’t know anything about horses and so since we’ve moved in we’ve been looking at horses and if that’s something we wanna get and so let’s say I were going to make a website about horses and owning a horse. Well let’s go through the ideation process together as if our site is about owning a horse. The first

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The Multi-Answer approach

ByFrank.H 2022-05-23

Because winning the featured snippet is so valuable and so powerful, it makes a lot of sense to make multiple attempts. We do that by creating more than one answer target in a single blog post. An answered target is content that is an answer that we formatted and written in a way to make…

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Two type of post

ByFrank.H 2022-08-232022-08-23

Over the course of several years we’ve written 10s of thousands of blog posts. We’ve also trained hundreds of people to come right for us to produce blog posts in bulk. So, as we’ve trained those writers. we’ve tried to learn what the most efficient way is in terms of the time we spend on…

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Breaking Down the Myths: What Travel Bloggers Should Know About AI Content

ByFrank.H 2023-03-072023-12-02

Many people have strong thoughts (and feelings) surrounding AI-generated content. Many content creators, bloggers, and businesses have embraced AI content for years — and others have steered clear of AI tools out of fear or uncertainty and, at times, misinformation. There are plenty of myths and misconceptions floating around about AI content. In fact, you…

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Video-Type Answer Target

ByFrank.H 2022-07-222022-07-22

Video snippets are when Google presents a video and highlights a suggested clip from that video that answers the searchers question. What we found in our study was that these make up about 16% of snippets for information searches. The length of the video itself didn’t matter in whether or not it was selected for…

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Write your answer target paragraph

ByFrank.H 2022-05-252022-05-25

Now let’s talk about featured snippet types and how to win them with answer targets. A paragraph-style featured snippet is the most common type in our study. We found that exactly 50% of all featured snippets were paragraph snippets, and winning those snippets regularly requires writing and formatting your answer target the right way. Here…

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Table answer target

ByFrank.H 2022-07-252022-08-03

Table snippets seem like a great idea, there are so many searches where the answer I really want is a table with some well organized information. However in our study we found that tables appear as featured snippets only about 3% of the time and they seem to be showing less and less often. Why…

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