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Over the course of several years we’ve written 10s of thousands of blog posts. We’ve also trained hundreds of people to come right for us to produce blog posts in bulk. So, as we’ve trained those writers. we’ve tried to learn what the most efficient way is in terms of the time we spend on…
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Many people have strong thoughts (and feelings) surrounding AI-generated content. Many content creators, bloggers, and businesses have embraced AI content for years — and others have steered clear of AI tools out of fear or uncertainty and, at times, misinformation. There are plenty of myths and misconceptions floating around about AI content. In fact, you…
List type featured snippets are the second most prevalent format. 27% of all Google search result pages that contain a snippet use the list format. List style snippets are generally shown in how-to searches where a list of steps is requested or when a searcher is looking for a list of ideas, tips, examples, or…
Now let’s talk about featured snippet types and how to win them with answer targets. A paragraph-style featured snippet is the most common type in our study. We found that exactly 50% of all featured snippets were paragraph snippets, and winning those snippets regularly requires writing and formatting your answer target the right way. Here…
Table snippets seem like a great idea, there are so many searches where the answer I really want is a table with some well organized information. However in our study we found that tables appear as featured snippets only about 3% of the time and they seem to be showing less and less often. Why…